Made in Japan: Akio Morita and Sony (6)

Author

Akio Morita, Edwin M. Reingold, Mitsuko Shimomura

Genre

Business Biography, Memoir, Corporate History, Entrepreneurship

Synopsis

The autobiography of Akio Morita, co-founder of Sony Corporation, chronicles his journey from post-war Japan to building one of the world's most iconic and innovative technology companies. Through candid insights into Sony's revolutionary products like the Walkman and Trinitron TV, Morita shares his management philosophy, cross-cultural business strategies, and vision that transformed Japan into a global economic powerhouse. This is both a personal memoir and a masterclass in entrepreneurship, innovation, and international business leadership.